Bollywood actress Kriti Sanon has recently purchased a premium plot in Alibaug, further solidifying the region’s reputation as a hotspot for luxury real estate investments. This acquisition follows a similar move by the legendary actor Amitabh Bachchan, highlighting a trend among Bollywood celebrities investing in this serene coastal town.
Details of the Purchase
Kriti Sanon bought a 2,000-square-foot plot in The House of Abhinandan Lodha’s (HoABL) luxury project, Sol de Alibaug. The deal, finalized on July 11, was reportedly worth around Rs 2 crore, although HoABL has confirmed the transaction without disclosing the exact deal value. Sanon’s decision to invest in Alibaug underscores the area’s growing appeal as a peaceful retreat away from the hustle and bustle of Mumbai.
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Rising Appeal of Alibaug
Alibaug, known for its picturesque landscapes and serene beaches, has become an increasingly popular destination for land and property investments. This surge in interest is partly due to government initiatives aimed at improving connectivity between Mumbai and Alibaug, such as the Mumbai Trans Harbour Link (MTHL). These developments have spurred real estate growth, attracting both developers and homebuyers seeking luxury second homes. The area’s appeal lies in its blend of natural beauty, tranquility, and proximity to Mumbai, making it a prime location for celebrities and high-net-worth individuals.
Bollywood’s Investment Trends
Kriti Sanon’s recent purchase is part of a broader trend among Bollywood stars investing in high-value properties. Prior to Sanon’s acquisition, Amitabh Bachchan bought a 10,000-square-foot plot in the same HoABL project for over Rs 10 crore. Additionally, Bachchan recently expanded his real estate portfolio by purchasing three office units in Mumbai’s Veer Savarkar Signature building for approximately Rs 60 crore. Bollywood actor Aamir Khan also made headlines with his acquisition of an apartment in Mumbai’s Pali Hill for Rs 9.75 crore.
Sanon expressed her excitement about the investment, noting that buying land on her own was an empowering experience. She highlighted her desire for peace, privacy, and a strategic addition to her investment portfolio as key factors in choosing Alibaug.
